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Making The Met - The Met's 150th anniversary
Video campaign for the Metropolitan Museum of Art's internet and social media platforms, AND ONLINE ADS.
Promo video announcing the signature exhibition of The Met's 150th anniversary.
An immersive, thought-provoking journey through the history of one of the world's preeminent cultural institutions. Making The Met, 1870–2020 features more than 250 superlative works of art of nearly every type, from visitor favorites to fragile treasures that can only be displayed from time to time. Organized around transformational moments in the evolution of the Museum's collection, buildings, and ambitions, the exhibition reveals the visionary figures and cultural forces that propelled The Met in new directions since its founding. Rarely seen archival photographs, engaging digital features, and stories of both behind-the-scenes work and the Museum's community outreach enhance this unique experience.
CLIENT: THE METROPOLITAN MUSEUM OF ART
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